enhancing destination
competitiveness
& sustainability
developing regulations
for local tourism
promoting compliance
with tourism standards
MAINTAINING A
DATABASE OF
REGISTERED
TOUR OPERATORS
Tourism License are Unique
Tourism Regulatory Authority (TRA) is a corporate body established under section 4 of the Tourism Act No.28 of 2011 and is mandated to regulate the tourism sector in Kenya. This entails developing regulations, standards and guidelines that are necessary to ensure an all-round quality service delivery in the tourism sector.
Customs duty/VAT exemptions are given to investors in sector to either establish or upgrade their facilities and services in order to achieve quality services and destination competitiveness.
Licensing is a deterrent to would be unscrupulous businessmen since punitive measures are taken against those who contravene laws.
2. Ensuring Customer Satisfaction
Tourist handlers are expected to demonstrate high levels of professionalism and integrity. Licensing ensures that only qualified personnel are engaged in the industry.
3. Helps Enforce Standards
Overseas suppliers have more confidence in dealing with ground handlers who are not only licensed by the Government but are also members of recognized trade associations. The Associations follow codes of ethic approved by the Authority.
4. Compilation of a data base and directory
Licensed operators and businesses will comprise a database and directory that would be instrumental for planning, marketing of the destination and other decision making processes.
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Exciting News!
We are thrilled to announce a significant milestone in our journey to better serve you – the launch of our brand-new online services! At TRA, we are committed to providing you with convenient and efficient solutions, and our new online services are designed with your needs in mind.